The Journal The Authority on Global Business in Japan

Bayer, a world-class innovation company with a history spanning more than 150 years, is a globally recognized brand with a renowned reputation. The company’s core competencies are in the fields of health care and agriculture, where it develops new molecules for use in innovative products and solutions that improve the health of humans, animals, and plants. Its research and development activities are based on a profound understanding of the biochemical processes in living organisms.

As a Life Science company, Bayer has a diverse portfolio of products. With businesses in pharmaceuticals, consumer health, and crop science, Bayer is in a position to service—as one company—consumers, physicians, veterinarians, and farmers, thereby addressing the global challenges society is facing.

A growing and increasingly aging world population requires improved medical care and an adequate supply of food, and the products Bayer makes help solve these and other major global issues of our time.

On its quest, Bayer is endeavoring to improve people’s quality of life by preventing, alleviating, and curing diseases. In addition, the company is helping provide a reliable supply of high-quality food, feed, and plant-based raw materials.

Hans-Dieter Hausner President and Senior Bayer Representative for Japan

Hans-Dieter Hausner, President and
Senior Bayer Representative for Japan

Bayer’s goal is to achieve and sustain a leading position in all of the markets in which it operates, and in turn create value for all its stakeholders—be they customers, stockholders, or employees.

To this end, Bayer’s strategy is centered on responding to some of the most pressing challenges facing humankind today, and is indeed doing this remarkably well in keeping with its social and ethical responsibilities as a good corporate citizen.

Moreover, it resonates very well that employees at Bayer have a vibrant passion for innovation in line with the company’s mission statement: “Science For A Better Life.”